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SocialDNA Labs / Practices

“Digital practices to accelerate Marketing transformation”

SocialDNA Labs is helping enterprises think and rapidly realize their value and the way they deliver it with radical customer-centricity. Our ever-evolving frontend ecosystem provides multiple choices to help strike a balance between technology and user expectations through our various techniques that includes Digital engineering, Digital analytics, Digital Commerce, Digital marketing and more.

For businesses that prefer everything under one roof, we offer an end-to-end approach that involves design, usability, and other complementary services along with custom application development. The advanced digital solutions that we practice helps in engaging customers across an ever-expanding array of touch points, to serve them over various channels.

SDL Envision

The business focus today has moved from commerce to customers. With rapid technological development, consumer evolution has quickly picked up hence, pushing enterprises to be more intuitive, agile, and transparent digitally. We at socialDNA Labs specialize in assisting clients to create successful new business models when facing existential threats from the digital business transformation that provide competitors with low entry barriers. We can help you develop a digital business strategy aligned to your business objectives and leverage our digital resources to produce a sustainable competitive advantage.

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In a digitally correlated economy, marketers have more techniques, systems, processes tools, and methods than ever to compete. To cope up with the ever-growing challenges of the digital world, SocialDNA Labs has leading expert technologies and ways to digitally transform your business.

We accelerate time to create value for our customers, and to do this our techniques under “Envision” includes targeting on developing technology-enabled digital solution sets. These precisely includes usage of diagnostic tools, mobile applications, analytics algorithms, and commerce and collaboration platforms, all aimed at generating opportunities for specific digital transformation.

Identifying the roadblocks
To ensure that our digital transformation framework works out for you, we start with auditing and identifying the roadblocks and the current developments within your organization. This helps us in collecting accurate information that can be used at a later stage.After critically identifying digital advocates in your organization, next step we take is to map out a digital transformation process for you. This involves identifying digital strengths and weaknesses, scanning key competitors’ actions and look out for related businesses that can contribute to your growth.

If your enterprise is not on top of the digital trends and transformation, then disruptions are quite inevitable. While there are many techniques, with which you can head off digital disruption, but there is one unique strategy that we have mastered over the time to keep you a step ahead in the industry: Benchmarking.

Understanding the power of digital marketing capabilities is the key to success for businesses who are serious about extracting the most of opportunities from various digital channels. If you wish to be the “best-in-breed” in online marketing within your industry or seek to “get more returns from online,” you need a baseline to evaluate marketing effectiveness against competitors.

We aim to meet and exceed the best industry practices and strategies. Get help in weeding out practices that are unworthy of emulating. This is something for which you will have to reach out to an expert like us for digital marketing benchmarks of your capabilities, set focus on the marketing transformation strategy and streamline the process.

Digital marketing bench-marking audit current business approaches benchmark against competitors, identify best practice, set targets, develop strategies and create road-maps for improving capabilities through time.

The latest digital products have become the heart of today’s growing businesses. We make it convenient for our clients to define their vision for business success, follow a design-led plan, and execute it using modern software's & digital technologies. Tides of new digital services and products have transformed the rhythm and structure of the buyer experience. With our industrial knowledge, we collectively put together the capabilities, techniques, strategic systems and expertise required to build the digital products and services for you that can shoot up the number of customers visiting you.

Our deep industry expertise empowered many global enterprises to hit the ground running as they had Envisioned their products, services, or capabilities. We combine experience design and compact engineering to create winning products for the digital world today.

We interpret and validate the goals, and positioning of your product and help you evaluate your product family. We can design every aspect of how your product should feel, sound, behave and react, by creating maintainable and extendable design systems that will help you get closer to the real-world experience.

Achieving the shift to a digital world using digital innovation and new technologies is the key priority in today’s world. We can help your enterprise succeed in exploring and implementing digitally influenced business strategies while ensuring your exposure to new digital business opportunities. Our expertise ranges from shaping new customer experiences through predictive analytics and big data to addressing digital challenges using innovative techniques. This is one of the Strategic offerings that we leverage to help our clients deliver growth and efficiency by creating many digital opportunities

Digital transformation using our innovative digital services delivers real change for your business at breakneck speed. Digital innovation put forth the many applications of new technologies to your existing business problems and practices. Enterprises will always need to find new ways to solve existing and potential problems and continue to be more efficient and productive. Hence, to overcome any existing or potential business threat, we endure certain competitive strategies. This involves rdigital business maturity assessments, broader insights, digital business immersing journeys, and digital positioning strategies for enterprise growth and development.

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